marketing with meaning

Greening Media’s mission is to help you differentiate yourself from the competition. We are idea generators, content creators, and media experts. Our team helps clients reach their audience in innovative and meaningful ways through new community partnerships, custom content creation, and campaign-driven marketing and media strategies.

Our team covers all aspects of traditional marketing: design and branding, public relations, media buying, and project management; while also providing expertise in new and emerging media: social and digital, video production and distribution, live and custom content, community-building, and more. We are renowned for our efficiency and innovation, working with our clients to craft meaningful, emotionally engaging stories to share with the community.

Greening Media was founded by media expert Glenn Marshall in 2009 and is located in McMaster Innovation Park in Hamilton, Ontario. This unique building offers a convenient location with easy access from Highway 403 and downtown Hamilton, and is quickly becoming one of Ontario’s most renowned centres for research and innovation.

About President, Glenn Marshall

 

Glenn Marshall, President of Greening Marketing Inc., is a marketing strategy and branding expert. With more than 30 years in the marketing and media industries, Glenn uses his wealth of knowledge, experience and expertise to help businesses achieve their marketing goals.

A graduate of McMaster University, Glenn’s career began at the Hamilton Spectator where he managed multiple departments. In the late 1990s, Glenn co-founded a marketing firm that specialized in branding for businesses, and helped municipalities throughout Canada market their communities to investors. With influences from the journalism and digital media sectors, Glenn is a media expert and storyteller, specializing in custom branded content creation.

Glenn has worked extensively with all levels of retail, industry and government, providing measurable solutions through integrated marketing campaigns. He is an expert at forging new partnerships and connections that create benefit for clients and the community, and his many repeat clients praise him for his professionalism and ability to generate and execute ideas.

After continuing his education in 2009, earning a Masters’ Degree in sustainability management from Presidio Graduate School in California, Glenn relocated to Hamilton’s McMaster Innovation Park to establish Greening Media. Glenn is active in the community, having served on the boards of various community organizations and chambers of commerce. He is a co-founder of Sustainability Hamilton/Burlington, and currently sits on the Board of Directors for the St. Joseph’s Villa Foundation and the E-Learning Consortium of Canada.

 

Awards & Recognition 

Home Builder Awards

HHHBA Award of Distinction – 2009: Best Newspaper/ Magazine/ Feature Advertorial, Marz Homes, New Home Style

HHHBA Award of Distinction – 2010: Best Radio/TV Ad, Marz HomesGreen Initiatives

HHHBA Award of Distinction – 2010:Best Newspaper/ Magazine/ Feature Advertorial, Marz Homes, New Home Style

HHHBA Award of Distinction – 2011: Green Builder of the Year, Marz Homes

HHHBA Award of Distinction – 2013: Best TV Ad, Marz Homes, Azure Lakeside Village

HHHBA Award of Distinction – 2013: Best Townhouse Under 2000 square feet, Marz Homes, Azure Lakeside Village

HHHBA Award of Distinction – 2013: Best Newspaper/ Magazine/ Feature Advertorial, Marz Homes, Corporate | Care Foundation

HHHBA Award of Distinction – 2015: Supplier of the Year, Marz Homes

HHHBA Award of Distinction – 2015: Best Outdoor Advertising, Marz Homes, South Coast

Canadian Homebuilder Association – 2015: Project of the year finalist, Marz Homes, South Coast

Festivals & Events Ontario (FEO) Awards

FEO – 2011: Best Greening of a Festival or Event, $100,001 – $500,000, Canada’s Largest Ribfest

FEO – 2012: Best Greening of a Festival or Event, $100,001 – $500,000, Canada’s Largest Ribfest

FEO – 2012: Sponsor of the Year, $100,001 – $500,000, Canada’s Largest Ribfest + Fearmans Pork Inc.

FEO – 2012: Sponsor of the Year, Leggat Auto Group, $100,001 – $500,000, Canada’s Largest Ribfest

FEO – 2012: Sponsor of the Year, Marz Homes, $100,000 or less, Braden’s Hot Chocolate Festival

FEO – 2013: Best Greening of a Festival or Event, Marz Homes, $100,000 or less, Braden’s Hot Chocolate Festival

FEO – 2014: Best Greening of a Festival or Event, $100,001 – $500,000, Canada’s Largest Ribfest

FEO – 2015: Best Greening of a Festival or Event, Marz Homes, $100,000 or less, Braden’s Hot Chocolate Festival

FEO – 2016: Best Greening of a Festival or Event, Marz Homes, $100,000 or less, Braden’s Hot Chocolate Festival

FEO – 2016: Sponsor of the Year, Tim Hortons, $100,000 or less, Braden’s Hot Chocolate Festival

FEO – 2016: Best Promotional Campaign, $100,000 or less, Braden’s Hot Chocolate Festival

Economic Developers Council of Ontario (EDCO) Awards

EDCO: Publication – Annual Report, City of Burlington

EDCO: Publication – Annual Report, Town of Oakville

EDCO: Publication – Annual Report, City of Greater Toronto Marketing Alliance (GTMA)

EDCO: Public-Private Collaboration, Town of Oakville

International Economic Development Association (IEDC): Gold Annual Report, Town of Oakville

Campaign Awards

Pinnacle Award – 2015: CPRS Hamilton, Creative, “Be a Game Changer” Campaign, Greening Marketing Inc.

BIA Marketing/Communications – 2016: Ontario Association of BIAs, Waterdown BIA ‘Waterdown Has it All’ Video Promotion

CCAE Gold Medal – 2017: Hillfield Strathallan College ‘Journey Campaign’, Canadian Council for the Advancement of Education

Other Awards

Environmentalist of the Year – Award of Merit: Environment Hamilton, Glenn Marshall

Canadian Public Relations Society (CPRS): Glenn Marshall

Mayor’s Award for Business in the Arts: Town of Oakville, RBC Festival of Classics

Conservation Halton Awards of Excellence History: Citizen – 2005, Glenn Marshall + Lisa Knap – Presented to a citizen who has made a significant effort to improve the natural environment in the Halton watershed.

 

Association Memberships